Unconventional Practices – PlusOne

Each Athena Executive Club meeting includes Business Development Training. These short sessions are designed to share useful tips, facts and ideas covering a wide range of issues relevant to executives and entrepreneurs. Athena Executive Members come from a diverse range of backgrounds with an immense wealth of knowledge and experience which we all benefit from during these member-led training sessions.

In April, Natasha Thusu from the Digital Boomerang team shared some of their unconventional practices.

Natasha shared two very different leadership experiences in her career and explained why she thinks being unconventional is really the only way to succeed and be happy.

In a previous role, Natasha was responsible for putting together slides for presentations. Before they were released, the slides had to be reviewed and approved in internal meetings. Even after being in the same role for two years, Natasha was still receiving negative feedback about her slides. She wondered where she was going wrong but no one ever told her what she could do differently.

In her current role at Digital Boomerang, Natasha was also asked to prepare some slides which her peers would review and provide feedback on. Based on her previous experience, Natasha panicked thinking history was repeating itself; until she attended her first review meeting and she realised things could be done in a whole different way…

Each Digital Boomerang team member in the meeting had a piece of paper with various parameters for providing feedback on a scale from 1-10; visuals, design, presentation, content etc. But the difference was they were rating themselves so only the ‘expert’ of a certain area was the one to provide feedback to Natasha. They were also able to provide specific suggestions on how she could improve for next time. This was then ended by ‘next time, try this…’ Nothing was vague.

Also, each person started with ‘what I like best is…’ This was a far cry from her previous experience where it was all negative feedback.

By following this ‘unconventional’ way of providing feedback, Natasha had exactly what she needed to go back and revise her presentation to make it even better.

The PlusOne way is a feature throughout the Digital Boomerang office to ensure everyone is motivated by others and everyone’s unique skills are celebrated. It’s also a great way to encourage children, partners and family members to do better in their tasks too!

Natasha ThusuAbout Natasha

Natasha moved from India to Singapore in 2010 to join a fun loving web consultancy “Digital Boomerang” and met the love of her life “Rupert” also the office manager (btw Rupert is our office dog – see picture below!) Natasha who is a vegetarian by choice loves to try different cuisine, especially mock meat. She also loves travelling and capturing anything in her phone cam which reflects how beautiful this  life and the world is. She gets a high from learning new stuff and that’s how she got glued to unconventional business practices by Academy of Future Practices (part of Digital Boomerang).

Natasha and Sir Rupert April 2013

Connect with Natasha online and via LinkedIn.

Claire Kidd

Claire Kidd is the co-founder of The Athena Network Singapore. "My passion for words, obsession with grammar, and ability to work within a range of industries means that my clients receive top-notch content, every time. I work for fun-loving, driven individuals, entrepreneurs and small businesses who want to invest in content that reaches the right people, with the right words, at the right time. I’m in my element when helping clients put their content into context – whether for website copy, marketing campaigns, article writing and editing, blog posts, newsletters, social media feeds or printed collateral. I’m fanatical about syntax, apostrophes and metaphors so my clients don’t have to be. They call this content strategy – I call it getting paid to have fun with words!"

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Your comment

  • 13 May 2013 by Maria Boey

    In Toastmasters, we also have positive evaluation , followed by negative one if the speaker has it. Then there is the recommendations of how to do better.